PUBLIC Bikes Campaign

Art Direction, Branding, Advertising
2017

An ad campaign for PUBLIC Bicycles created for my Advertising II class.

You don’t just crave adventure, you live for it. And with a bicycle, adventure is limitless. Whether from Harlem to the Lower East Side or from Brooklyn to Queens, any adventure is possible are not limited to bus schedules or faulty train lines. Investing in a bicycle is investing in adventure. PUBLIC Bikes: Because adventure shouldn’t require a 3-day pass or an annual membership.
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