Sarah Hoffman Fall/Winter 2017 Lookbook
Lookbook for Pratt Institute fashion design student Sarah Hoffman's collection, styled, photographed, edited, and designed by myself.
Fashion Styling, Editorial Design, Digital Photography,
Rebranding Using Counterspaces
A typography assignment in which I was to choose any pre-existing logo and use the counter-spaces as well as the surrounding negative space to create a new logo and re-branding of the existing company. I chose to use the magazine and brand NYLON's logo due to both my love of its existing art direction, a style I wanted to push even further, in addition to the logo's sans serif font, and the negative space it had to offer.
Art Direction, Branding, Graphic Design,
Impulse Buy Catalog
A catalog for a fictional fashion brad, "Impulse Buy," produced for my Design Procedures class, featuring my own fashion photography.
Art Direction, Branding, Photography,
Portrait of an Art Student as an Artist
Cover and spread for a New York Times Magazine article with the headline, "Portrait of an Art Student as An Artist," produced for my Imaging I class during the Fall of 2015.
Art Direction, Editorial Design, Photography,